Monthly Archives: March 2009

Armamentarium

noun 1. The complete equipment of a physician or medical institution, including books, supplies, and instruments. 2. The complete range of materials available or used for a task.

Contemporaneous

adjective Existing or occurring at the same time; contemporary

Refulgent

adjective 1. Shining brightly, gleaming 2. Radiant

Exacerbate

verb Make worse; aggravate.

Does This Ad Stink?

Deciding what makes for good creative is subjective.  Results are all that really matter. But how many ads do you see that make you cringe?  For me, this one did. It’s not the prettiest ad I’ve seen lately. But what’s important is that people click on it. Following the rules is not top priority, like in [...]

Jejune

1. Not interesting; dull 2. Lacking maturity; childish 3. Lacking in nutrition

Grandiloquent

1. Using boastful language 2. Given to boastful talk

Factious

Inclined to quarrel and cause divisions.

Redolent

1: exuding fragrance : aromatic 2 a: full of a specified fragrance : scented b: evocative , suggestive

Hi there.

Thanks for stopping by! You’ve landed on the launchpad to my blog. One day very soon, you’ll see the first few lines of my tantalizing and informative blog posts, with a link out to the “big blog;” the “real blog;” the robust, active, interlinked and happening blog. I’ll be focusing on marketing and advertising, with [...]

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